050: Email Marketing for eCommerce with Chris Orzechowski
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Are you scared of emailing people just because you think you’re going to bother them? Whether you’re still new to ecommerce or you’re scaling to grow your brand, it’s crucial that you know how to run email marketing campaigns effectively.
Today, email copywriter Chris Orzechowski talks about why having an email marketing campaign is one of the keys to your success as a business owner.
Chris skipped his day job as a school teacher to focus on email copy, something he has always enjoyed. He loves working on campaigns as well as seeing how a simple 500-word email can make tens of thousands of dollars or how kicking off launch campaigns can end up bringing in millions of dollars.
Now, he has become a master at his trade and does wonderful work to support ecommerce and small businesses. His agency revolves around helping ecommerce business owners grow their brands and grow their revenue through automation.
In this episode, you will hear:
- How to overcome the limiting belief that you’re bothering people with your email marketing campaign
- Common rookie mistakes in ecommerce business
- What to do if your email marketing fails
- 9 things to look for in your ecommerce business
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